Social Media Marketing Trends week of September 22nd

This Week’s Mindset:

“Fall is our reminder that change is beautiful.”

On this first day of fall, I am reminded of how much things have changed, and what remains the same.

I visited my first ever client today… who I began doing social media user generated content for almost 8 years ago!

Spending time at the store I felt right back at home.

I met so many new Moms who were just like me, exchanged numbers and had soul-sister talks within just a few minutes of meeting.

That in-person experience of meeting a new friend who ‘just gets it’ is exactly the opportunity we have on social media.

If you know yourself, your experience, and are will to be vulnerable.

If you’re willing to both listen, and share.

If you’re willing to put on a smile and be present… open up to the joy of creating.

Don’t look at making content as just another ‘must do’ on your to-do list…

Instead how can you ask the most inspired version of yourself what it is you want to share?

The best content comes from truly sharing stories, owning our unique points of view, and practicing our creativity.

The numbers will follow, but the connection is what matters most.

Happy Fall, friends.

Embrace the evolving you, I know she has great stories to share.

She Deserved The Purse

Had to cover this amazing trend that surfaced last week.

We’ve all been there as a woman, struggling to put ourselves first.

Putting the purse back on the rack, when we realize the baby needs something.

This TikTok hit home with so many. What I love is that it must have truly been an ‘ah-ha’ moment for the creator. As soon as she realized why that purse was there, she said I have to share this. Probably took less than a minute to take the shot and write the text.

A simple moment, a powerful realization.

The video caused influencer Cecily B to call on other influencers to leave something special tucked as a surprise for a new mom in the aisles.

It’s a true testament to human storytelling, connection and the power of community through social media content.

Would you join this “She deserved the purse” movement?

How does it inspire you?

Examples: One, Two, Three

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Social Media Marketing Trends week of September 29th

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Social Media Marketing Trends week of September 15th