Top TikTok & Instagram Trends to Watch: Week of February 24.
I’ve been working out more consistently (4 - 5 times a week) since December.
I stepped on the scale for the first time this morning, just to see.
And I was so devastated by the number looking back at me.
Yeah, I know what they say, “Muscle weighs more than fat.” or “It’s not how much you weigh, it’s how your clothes fit.”
It doesn’t change the fact that the number was a gutting shock to me.
I’ve been working through the negative thoughts in my head since then.
And I realized that this is how social media can feel, too.
When you feel like you’ve been doing a good job, showing up, having fun, being consistent…
but the numbers you want just aren’t there.
The truth is the social media landscape is competitive.
However, it’s not about competing with others, it’s about being the best creator YOU can be.
Getting a little better each day.
Sure, there are quick fixes for getting fit.
And there are quick fixes for going viral!
But both only put you farther from your real goal.
My goal isn’t to lose weight fast.
It’s to be fit, and stay fit, for the rest of my life.
Your goal for social should not be a quick hit,
but rather to build a lasting inlfuence, and meaningful community, that isn’t just a fad.
And for that to happen, we have to keep putting in the reps.
We have to get smarter about our strategies.
Getting 1% better at our craft with each post.
Even when the numbers aren’t reflecting success - just yet.
XOXO,
Lindsay
Show Me The Reason You Have No Money
Let's talk about this trending audio. It's fun, relatable, and gives everyone a chance to show off their quirks. Whether it's your obsession, hobby, or passion, this trend is all about embracing what makes you you.
What is that thing you can't stop spending money on? Is it concert tickets? Coffee dates? Books? Spa appointments? Makeup? Cars? Food? Your business? Travel? Your pets? Whatever it is, this is your moment to show the world why your bank account is crying out for mercy.
Here's how to jump on this trend and make it your own:
A coffee lover showing off her collection of artisanal mugs and single-origin beans. "This is why I can't afford a vacation."
A bookworm showing off her shelves organized by subject, author, and series. "Who needs savings when you have imagination?"
A sneakerhead showing off his wall of limited-edition kicks. "Rent? Never heard of it. But these Jordans? Priceless."
An anime fan showing off his figurines and collectibles. "My wallet is crying, but my collection is thriving."
A gamer showing off his Famicom-era games. "Decades of gaming, no regrets."
This trend is all about authenticity. It's playful, self-aware, and invites your audience to connect with you on a personal level. People love to see the real, quirky side of you - it makes your brand human.
So what's your reason for not having money? Share it with your audience and let them in on the fun.
Examples:
Me, Travel, Girlfriend, Family, Girlsdad, IG audio
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